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Marketing the Presidency

October 16, 2018 @ 6:30 pm - 7:30 pm

Steve Mihaly is the recently retired Vice President of the HJ Heinz Co., Pittsburgh. He has been collecting political americana for over 50 years and has a collection that holds over 20,000 items.

Most folks, when they hear the word”marketing” think of it as a relatively modern day term, but in terms of presidential candidates, from George Washington to today, candidates have been marketing themselves, their ideas, or marketing against their opponent, from the beginning. In particular, the presentation focuses on the array of “odd” artifacts that candidates have produced to get the candidate’s name and ideas in front of the electorate. Thus, some of the items in the presentation include a James Monroe snuff box promoting the Monroe Doctrine, a Teddy Roosevelt cast iron door stop, an Eisenhower bar of soap with Ike’s image on it and the words “Clean Up With Ike” and a Richard Nixon shower head where the water comes squirting out of his mouth, just to name a few. The presentation will be held adjacent to the library in Trafford Borough’s Council Chambers.

Registration is required prior to the event. Please call to register at 412-372-5115 or email us at traffordcpl@comcast.net.


October 16, 2018
6:30 pm - 7:30 pm